Shopify is the undoubted market leader when it comes to online stores and they’ve done an incredible job in scaling their operations far beyond the original idea to create a full ecosystem that powers millions of e-Commerce stores across the world.
Their platform allows anyone, anywhere to start their online store in no time – without any technical experience whatsoever.
Everything that someone might need is built right in including product listings, the checkout process, payment processing, shipping, and fulfilment.
This is all wrapped up in beautiful designs that are built to be responsive across devices and create seamless online shopping experiences for customers.
They have a lot in the works as a company, but one of the more interesting things that they do is called the Shopify Partners Program and I think it represents one of the most exciting opportunities for freelancers and business owners at the moment. If you aren’t on it already, you should be joining it today.
Let’s look at what it all entails.
What is the Shopify Partners Program?
The Shopify Partners Program is a program that allows designers, developers, marketers, and affiliates to generate revenue building from the Shopify ecosystem itself. There are four ways that you can earn revenue as a partner:
- Affiliate Referrals. If you have an audience online who could benefit from using Shopify for their own online e-commerce activities, you can sign up as an affiliate and earn commission for every client that you refer to Shopify.
- Create Themes. The Shopify Theme store contains thousands of different themes that users around the world use to design their e-commerce experience. If you are a developer or a designer, you can create your own themes and publish them in the store, earning revenue whenever someone leverages your asset.
- Create Apps. The Shopify App Store has expanded significantly in recent times and now hosts a wide variety of apps that extend the functionality of the basic Shopify product. If you are able to build really useful apps, you can submit them to the store and earn revenue when they are downloaded and used.
- Consulting. As a Shopify partner, you can be deployed to help a new customer migrate a store, create one from scratch, or a range of other consulting services in the Shopify ecosystem.
These three revenue opportunities make up the Shopify Partners Program and you shouldn’t need any more convincing to get involved. Whether you are a freelancer, a marketer, a photographer, a developer, a coder, a designer, or an influencer – this is something you should be paying attention to.
If you still need more convincing (stubborn much?) then here are 11 reasons why you should join the Shopify Partners Program today.
11 Reasons to Join the Shopify Partners Program
1. Software Perks
As a Shopify partner, you’ll get immediate access to a range of discounts, deals, and other perks on software that can help you with your business.
This can include cloud accounting software, time-tracking apps, design mock-up software, customer service interfaces, and many more.
Shopify shines with its peer collaborations and you can leverage them wonderfully though the partner program. It’s amazing how much money you can save when you take advantage of these perks. The whole program is pretty much worth it just for these deals.
2. Access to Resources
Shopify have been in the game for a while now and they have an incredible amount of data and expertise in the world of online business.
They have condensed and crystallised lots of these learnings into a range of online courses, resources, and tools that are solely available to Shopify partners.
Think of it as your own personal internet business masterclass that can give you the skills and knowledge you need to take your business to the next level.
There are nuggets of gold in these resources that can help you optimize what you’re doing and unlock all the hidden potential that you didn’t even realise was there.
3. Vast Customer Base
Shopify have grown to such a scale that they now have over a million customers in their ecosystem and it’s growing fast.
If you create apps, themes, or tools for online business owners – then there is nowhere else where you’ll find your target audience gathering in droves.
The sheer scale of the community means that if you have something valuable, it could become a hit in no time and change your business forever.
There’s no level of marketing that would give you the same customer exposure as this program. Tapping into their well customers makes all the sense in the world.
4. Passive Income
If you’re building an audience online that trusts you and gets value from your content, then it makes a lot of sense to introduce them to Shopify as a tool.
Assuming it’s a good fit for your niche, Shopify affiliate links are a great way to create a passive income source for you – at no extra cost to your audience.
These links will live on in an evergreen fashion, continuing to bring you revenue every time you successfully refer a new client. It’s a no-brainer if you’re in this space.
5. Support new companies
From a more altruistic perspective, becoming a Shopify partner and sharing your skills and expertise is a really great way to give back to the start-up community as a whole.
The people who are starting new online businesses are the backbone of the industries of the future, and your assistance can be really valuable – creating a legacy that goes beyond your own business.
There are few other opportunities to impact small businesses at this sort of scale, which makes this a wonderfully fulfilling program to be a part of.
One part of the Shopify Partners Program is a certification component where you can take some exams and be certified as a Shopify expert.
This is a great way to add something tangible and recognized to your CV that can then help you win work in the future.
These certifications give the social proof that you need to convince new clients of your expertise and can be a great addition to your arsenal as a developer.
7. Easy-To-Use Interface
There are lots of affiliate programs out there, all ranging in complexity, but the Shopify Partners Program interface is one of the most sophisticated, yet easy-to-use platforms available.
They’ve done a great job at building a back-end that works for partners, ensuring that they understand how things are performing and giving them the insights they need to make improvements.
This means you’ll spend less time doing administrative digging, and more time creating awesome things.
8. Uncapped Earnings
There is no limit to your earning capacity whatsoever. As long as you continue to bring clients on the Shopify platform, you will continue to earn revenue.
That makes it a really great place to focus a lot of your attention because it can become extremely lucrative if you do things right.
The possibilities are endless, and as Shopify continues to grow, you put yourself in a great position to maximise your upside.
9. It’s free to join
It costs you absolutely nothing to join the program.
All you have to do is go through their registration process and have your profile approved and then you can start working on things.
That means that there is very little risk to giving this a go and seeing if you can eek out some new revenue streams for yourself.
10. Reliable Pay-outs
Unlike some other partner programs, Shopify’s pay-outs are consistent and can be relied upon, regardless of how much is being paid out.
You can track all your relevant statistics in the back end and can have the peace of mind that you’ll receive the money owed to you without fuss.
No need for chasing up with people or engaging in disputes – it just works like it’s supposed to. It’s as simple as that.
11. Shopify is a rocket ship
Shopify is one of the best performing technology companies over the last decade and has seen a huge expansion because of the COVID-19 pandemic and how that has changed the retail landscape.
This is a trend that is not likely to reverse and that makes Shopify one of the most exciting companies around.
Plain and simple, they are a rocket ship, and partnering up them means you can come along for the ride.